Sunday, November 22, 2009

Found.

The capsule has been found and here is a bit about where it was hidden.

http://maps.google.com/maps/ms?gl=us&ie=UTF8&msa=0&msid=117275303198173421149.00047885445aa55e61dce&ll=41.965759,-87.640914&spn=0.000482,0.001019&t=h&z=20

Chains and helmets cross here one final time for lasting glory = Location of the final Chicago Cyclocross Race also the State Championship.

The “And I'll crush you to bits, body and bones” part is from the Three Billy Goats Gruff. The troll lives under a bridge.



Half Acre Beer Co
Chicago, IL

Friday, November 20, 2009

Thanksgiving Hunt


Ladies & Gentlemen,

We’re happy to announce that the Half Acre Hunt is back in action. This hunt is in celebration of Thanksgiving, a holiday centered on the consumption of delicious items in mass quantity.

This week’s lucky winner will get to add some handcrafted Half Acre Beer to their menu. Odds are that we’ll have a special T-Giving Beer that will be available for the occasion.
For all of you that don’t seize the capsule, our store will be open till 8:00pm the Wednesday before, so stop by and grab an array of handcrafted beer for you and your fellow holiday diners. Growlers of frothy nectar will be getting filled all day, so bring home the bounty.

As you may remember, the last capsule was lost in a tragic scavenger hunt snafu. The capsule has been replaced with an Altoids tin that we covered in Half Acre stickers. So that’s what you’ll be looking for.

Another twist, we now have help from you, the Half Acre Fan & Friend. This week’s clue is brought to you by one of you. We carefully perused a group of eager participants to find a sly and fiendish collaborator. We hope you enjoy the handy work of Scavenger Dan.

A reminder of the rules:

The only clue or info given is below. Regardless of what you email or text us, we will not increase your level of information. No hints. If you find the capsule, you have to immediately call or text: 773 351 5709. This is important – fellow hunters will appreciate knowing this.

So, without further nonsense here is your clue.

Cleats and chains will cross here for lasting glory.

If you run into trouble down below just repeat these words:
"Well, come along! I've got two spears,
And I'll poke your eyeballs out at your ears;
I've got besides two curling stones,
And I'll crush you to bits, body and bones."

The capsule is hidden in a corner crack in the wall on the north side. Remember. "Chicago Can"



Good Luck,

Half Acre Beer Co
Chicago, IL

Tuesday, November 10, 2009

Tours & Store Hours


We've been offering free tours every Friday at 5:00.  No sign up was necessary, just show and enjoy the tour.  We decided to move the tour to Saturdays so that folks didn't have to tick off their employers by skipping out of work early.

However we've already had overwhelming response to the new free tour time of Saturdays at 1:00.  So in an effort to insure that those coming for a tour get the best tour possible we're requiring a sign up for all tours.  We're going to do 25 people for each tour so sign up as soon as you can.

To sign up email info@halfacrebeer.com - first come, first serve.

Private / paid tours for groups are available.  You can email to set one up at your convenience.


Store Hours are now:

Tuesday - Friday 12-8pm
Saturday 11am - 7pm
Sunday 12-5pm

Cheers, 

Half Acre Beer Co
Chicago, IL

Sunday, November 8, 2009

The Hunt


You likely noticed that we haven't been running the hunt.  The capsule was lost during the last hunt, which put a little bump in the road, but the main reason we've been hunt-free is lack of time. 

The new store on top all of our other brewery duties keeps us hopping and the hunt is taking it on the chin.  It's a shame because the hunt is enjoyable for everyone involved.  So, my thought is this:

Maybe we continue to host it, and provide frothy treasure, but you, the faithful Half Acre Hunter also does the stashing and clueing.  

Should anyone have an interest in meddling with the minds of your beer brethren, let us know.  We could establish a "you find it, you hide it," type policy.

We'll see.  Send an email to gabriel@halfacrebeer.com should you want to throw your hat in the ring.

Cheers, 

Half Acre Beer Co
Chicago, IL

Tuesday, November 3, 2009

One Month




As of yesterday the store has been open one full month.  It’s taken all the free time we didn’t have, and all hands have been on deck non-stop.  Fortunately it’s been a lot of fun and an exciting new endeavor for Half Acre.   We spent a year under brewing lockdown, and now we’re breaking out of our beer cocoon.  It’s good to be out and mingling with you all.

 

Our actual growlers come in next week, so we can step into the high tech world of actual growlers and leave our mason jar roots in the past..  We have new pint glasses coming, as well, so all you folks that thought we were lame when we said we were out of glasses – wait a couple weeks, head back in and prepare to be leveled by their transparent wonder.

 

We’ve been offering free tours on Friday’s at 5:00.  We realize that it’s a tough time for some to get here, so even though we’ve been getting very good turnouts, we’re going to avoid the ongoing issue of folks being bummed out because they’re still chained to their desk at that time.  So beginning the weekend of 11/14, the tour officially moves from Fridays to Saturdays.  See you here.

 

In the last month we’ve released three special release beers.  Each one is designed to appear and disappear; we’re just having fun and making new beers.  You likely won’t find these in the bulk of the places that sell our beer.  We don’t make enough of them and don’t plan on setting up the distribution paths for those beers – unless we roll one out full scale, but you can swing by the store to grab a sample and take home a 22oz bomber or growler.  We’ll try to continue with these offerings as a way to keep all of us on our toes.

 

To the good fight,

 

Half Acre Beer Co

Chicago, IL